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MBA/MMR 583 Marketing Research: Writing and Citing

Resources

Ask a librarian if you need help finding a citation, or if you are unsure of when to cite.

Go to the writing center or ask your professor for help formatting citations properly.

Avoid Plagiarism

  • Keep careful research notes and keep track of citations and where your information comes from.

  • Copy and paste judiciously

  • Remember that most of the words you are using should be yours. Quotes from sources should be used to bolster your ideas.

  • If you paraphrase or quote, you need to cite.  Other people's ideas need to be credited as well as their quoted words.

Why is Citation Important?

video from Kimbel Library

Find Non-Copyright Images for Presentations

Google.com: (1) Search for your term, (2) Select Image Search, (3) Search Tools, (4), then Usage Rights.  Choose a "Labeled for reuse" category that suits your needs.

Flickr.com: (1) Search for your term, (2) click License, (3) select Creative Commons only.